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Adult Crush: New Hardcore Group Makes Colorful Debut with “No Love” (VIDEO PREMIERE)

Photo: Elena Nenkova

“Friendship is the best foundation for any musical endeavor, especially if it’s forged in curves of life, like ours."

That's a quote from Adult Crush, a new melodic hardcore band from Sofia, Bulgaria. "We've all known each other for years, and we’ve been on the same roller coaster doing various bands, sharing stages, and making things happen since the early ’90s. Adult Crush was spawned by throwing riffs and ideas around. It took a moment to materialize, but once we’ve started working on these songs, it felt like this brings out everything we’d hope for to present under Adult Crush.

"This band expresses our love for hardcore and crossover, and it takes us right back to our first mixtapes and to the time when everything around seemed exciting and powerful.” 

Adult Crush don't want to use the "ex-members of" thing to promote the project, and instead rather folks focus on their forthcoming 2-track release coming out next month.

The first taste of the release comes below via a music video for the track "No Love." Directed by AB Filmed, and cut and colored by Ivaylo Pavlov, the colorful clip is streaming below:

“When Alex mentioned his new project, it naturally sparked my attention," says Adam Malik, the owner of Adult Crush's label, The Essence. "Not only he’s one of my favorite humans to hang and tour with, but we share common ideas on hardcore and our taste in music often overlaps.

"It took a few a while till I eventually got their initial demo and although I expected this to be good, I did not think it will move me this way. Adult Crush pulls out from obvious sources but they also added their own swing and made it exceptionally good. The truth is that whenever I hear something that good, I feel like I want to participate, hence this release. Adult Crush fits what I do with The Essence perfectly.” 

No Love/Ego War will be released cassette on May 13th via The Essence.

Adult Crush on social media: Instagram

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Tagged: adult crush